Norfolk's Largest Baby & Toddler Fair
Sunday 19th September, 2021The Norfolk Showground
The Norfolk Bump & Beyond Baby and Toddler Fair
What’s it all about?
The Norfolk Bump & Beyond Baby and Toddler Fair is Norfolk’s largest and most popular baby show, taking place annually at The Norfolk Showground Arena, attracting between 800 and 900 adults.
We are a distinctive, family orientated baby show. We are Norfolk’s largest shopping destination for all things baby and toddler, covering everything from pregnancy to preschool all under one roof.
Chat with trusted suppliers
Their wealth of knowledge will ensur that you find the correct products that suit you and your family. You will find a selection of pushchairs, prams, buggies and car seats for you to view and test.
Product demostrations
To help you find the right products for your growing family. Why buy at the show? Many of our suppliers have amazing one day only show offers!
Shopping
We have international and boutique companies at the show, making it a truly exceptional shopping experience.
Live stage
Informative talks and workshops from some of East Anglia’s leading pregnancy, baby and toddler experts. Listen to a range of topics from hypnobirthing and breastfeeding, to weaning and personal development.
We offer a family experience that lasts all day, with a range of activities and shopping together with an array of facilities. Why would you want to go anywhere else?
Testimonials
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Supporting local charities
Our first year, we supported The Neonatal Intensive Care Unit (NICU) at The Norfolk & Norwich University Hospital. Luckily when our children were born, we only had a couple of visits to NICU. It was at this point that it really hit home about the amazing work that they do and how some babies have to spend a lot longer in their care. Since then, we have raised money for Nelsons Journey, East Anglia’s Children’s Hospice NOOK Appeal, The Benjamin Foundation and more recently the pregnancy loss charity TimeNorfolk. This year our chosen charity is Break.
Over the past 5 years, we have raised over £3,500 for local baby and child related charities.
Raised for charity so far...
The Norfolk Bump & Beyond Baby and Toddler Fair
Our History
The Norfolk Bump & Beyond Baby and Toddler Fair was conceived following the birth of our daughter Niamh. During pregnancy, we felt completely overwhelmed and spent what seems like months trying to read reviews and decide what travel system to buy, whether to purchase a moses basket or go straight to using a cot, not to mention creams and lotions and what brand of nappies to buy. It was a complete minefield! We didn’t know about all the services that were available to us and about all of the fantastic local companies around Norfolk and East Anglia who offer everything from pregnancy to preschool. From a parents perspective, it felt that as soon as we had become confident with one phase, it was all change and onto the next hurdle.
As a result, we decided that there was a gap in the market for a new baby and toddler fair in Norwich. We had two years at St Andrews Hall in the city centre of Norwich before taking the plunge and moving to The Norfolk Showground Arena in April 2017. We wanted to give parents the opportunity to see everything that was on offer and help them make their journey into parenthood that little bit easier, whilst supporting and raising money for a dedicated charity along the way.